During this fireside chat recorded at Fi Europe 2022, Alexander Mohr, PhD Executive Director of EFFA, and Luca Bucchini, Vice Chair of ESSNA, share their knowledge of the efforts that are being made to understand consumer preferences and align these with sustainability considerations including ingredients, energy efficiency, and waste.
They discuss the F&B industry’s response to the European Green Deal’s call for a more circular economy and explore what the future may look like, from new flavours, reduced sugar, and other health claims to environmentally friendly packaging.
Alexander Mohr, PhD, is the Executive Director of the EFFA, based in Brussels. Before joining EFFA in 2016, he was the Secretary General of APEAL, the Association of European Producers of Steel Packaging, and headed the public affairs practice for the European container glass industry (FEVE). Mr Mohr has previously worked for a political consultancy in Brussels, and before that, for political think tanks in Southeast Asia and Africa. He has been a lecturer at the ‘Institut d’études Politiques de Paris’ (SciencePo) and Senior Advisor to the Permanent Thai Delegation to UNESCO in Paris. He has published several articles in the context of EU regulatory and policy developments.
Luca Bucchini is a food risk scientist, and an expert in food and food supplement regulation. After public health and food risk assessment studies at Johns Hopkins, in the US, he co-founded the Rome-based food consultancy Hylobates – 18 years ago. He and his team have helped register thousands of food supplements across Europe, and supported businesses in complying with EU law. He has worked with the sports nutrition and food supplement industry for years, with its intriguing scientific and regulatory challenges. In the food and food supplement sector, Luca routinely helps companies manage crisis situations and recalls. Luca is a vice-chair of ESSNA, the European Sports and Specialist Nutrition Alliances, and a director of EuroFIR, the non-profit food and food supplement composition organisation.