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Regional trends in the global bakery market [Report]

This report examines key trends in the global bakery market, with a specific focus on regional trends. It covers five key tends that are influencing consumer attitudes and behaviors in 2020 and beyond, providing data and insight from FMCG Gurus proprietary data and insight. Download it here to learn more.

Consumers are trying to lead healthier diets and lifestyles, especially in a COVID-19 environment as they look to maximize their health. This means that consumers want to continue to eat bakery products on a regular basis but at the same time, do not want such products to conflict with wider health goals. As consumers take a broader approach to health maintenance, they are also associating sustainable and local produce with being better-for-the- individual.

The main points covered are:

  • Consumers want reassurance that products are 100% natural
  • Ingredient and label simplification are crucial when it comes to clean label bakery products
  • Sports nutrition products continue to grow in popularity in the bakery market
  • Consumers want bakery products that are high in protein
  • Opportunities exist when it comes to ingredients that aid relaxation

Download the report to learn more.

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