![Lu Ann Williams Innova Market Insights [interview] (1)](https://eu-images.contentstack.com/v3/assets/bltb9ead2d4140390e0/blt27943799215b766d/66fbee0facd5564ae9b29e2a/Lu_Ann_Williams_Innova_Market_Insights_[interview].png?width=700&auto=webp&quality=80&disable=upscale "Lu Ann Williams Innova Market Insights [interview] (1)")
Fi Europe Content Spotlight
Innova shares its early predictions for 2025’s top food and drink trends [Interview]
Health and wellness-led launches, sustainable foods, and ingredient diversity: what can we expect in 2025? Innova Market Insights shares how elements like political instability, climate change, and GLP-1 drugs will shape food and beverage trends in 2025.
![Clarity and coherence are critical to brand positioning [Interview]](https://eu-images.contentstack.com/v3/assets/bltb9ead2d4140390e0/blt46a1089df5011ca1/67174bbce1331ea53804eab4/Peter_Wennstrom_[interview].png?width=300&auto=webp&quality=80&disable=upscale "Clarity and coherence are critical to brand positioning [Interview]")
![How the Fi Europe Startup Challenge drives innovation and health forward [Interview]](https://eu-images.contentstack.com/v3/assets/bltb9ead2d4140390e0/blt05283070546d35cb/67174ac91f38c1cdef1187de/Sandra_Einerhand_.png?width=300&auto=webp&quality=80&disable=upscale "How the Fi Europe Startup Challenge drives innovation and health forward [Interview]")
![Identifying the right ingredients for functional success [Interview]](https://eu-images.contentstack.com/v3/assets/bltb9ead2d4140390e0/blte1926e9b3ccd586e/670e16534f8f3d52beca5bba/Novonesis_-_Website.png?width=300&auto=webp&quality=80&disable=upscale "Identifying the right ingredients for functional success [Interview]")
![Global reach and personal attention in the dehydrated ingredients sector [Interview]](https://eu-images.contentstack.com/v3/assets/bltb9ead2d4140390e0/blt1efe45faa5c18361/671a03279131b77683fed2e4/Bilmal_[interview]_(2).png?width=300&auto=webp&quality=80&disable=upscale "Global reach and personal attention in the dehydrated ingredients sector [Interview]")
![Networking opportunity for future food industry leaders [Interview]](https://eu-images.contentstack.com/v3/assets/bltb9ead2d4140390e0/blte231b4440e57c98b/67091e3259270ba2ed5658cd/Bertrand_Emond_(1).png?width=300&auto=webp&quality=80&disable=upscale "Networking opportunity for future food industry leaders [Interview]")
![A guide to unlocking AI-fuelled food innovation [Interview]](https://eu-images.contentstack.com/v3/assets/bltb9ead2d4140390e0/blt1e65d96a223d2e01/67091cd37a5c5c1b1dce9496/Nora_-_Summit_(2).png?width=300&auto=webp&quality=80&disable=upscale "A guide to unlocking AI-fuelled food innovation [Interview]")
![Younger consumers are ‘the overlooked element’ of healthy ageing [Interview]](https://eu-images.contentstack.com/v3/assets/bltb9ead2d4140390e0/bltd07430e16cb1441f/66fff563b162c56558a37f87/Mike_Hughes_(2).png?width=300&auto=webp&quality=80&disable=upscale "Younger consumers are ‘the overlooked element’ of healthy ageing [Interview]")
![PepsiCo: Closing the nutrition gap through innovation [Interview]](https://eu-images.contentstack.com/v3/assets/bltb9ead2d4140390e0/blt6302816803d8219e/66fbeafbb154d044ce39459e/Marianne_O_Shea_website_(2).png?width=300&auto=webp&quality=80&disable=upscale "PepsiCo: Closing the nutrition gap through innovation [Interview]")
![Tailored solutions to address evolving consumer needs [Interview]](https://eu-images.contentstack.com/v3/assets/bltb9ead2d4140390e0/blt30fd37bcf68c56b7/66f6b71acdb017d7d7cbe5eb/Paula_Limena_[interview].png?width=300&auto=webp&quality=80&disable=upscale "Tailored solutions to address evolving consumer needs [Interview]")
